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2016 Mobile Ad Summit
Thursday
, 
November 
23
 at 
1:45pm
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Full Name

Company & Title

Description of person representing this event or brand. 

List Item

Clear your calendar - It's going down! Bedford V2 kicks off on April 20th, and you're invited to take part in the festivities.

6:30pm

Introduction to Power Flow Yoga, followed byY oga + Meditation.

2:00 PM

Opening Credits & Welcome Coffee

Enjoy a fresh cup of coffee before the presentations. We’ll be handing out pamphlets that outline this evening’s details.

R. Harrison

CEO Barkbook

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Player's Health Super Bowl Summit

Thursday
, 
November 
23
 at 
1:45pm
RSVP TODAY!
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Text Block #1

Starting your own business and picking the right niche in no time

The Player's Health Summit is an event focused on gathering professional athletes, sports medicine professionals, leaders in sports administration, risk management professionals, and coaches to explore best practices of health and safety in youth sports today and in the future.

Be a part of the movement to create a safer environment for youth in sport.

Summit Panelists

Otis Grigsby

A six-year veteran of the NFL

General Counsel for Player’s Health,

Founder of Sport CoLab


Corey Koskie

19 year Major League Baseball Veteran

 


Nick Greisen

Director of Business Development, PFS

MBA, Northwestern University – Kellogg School of Management

8-year veteran of the NFL as an inside linebacker


Jon Butler 

Executive Director of Pop Warner Little Scholars for 26 years

VP of the National Council of Youth Sports

President of the National Sports Concussion Coalition

Former Board Member of USA Football and of US Lacrosse’s Insurance and Risk Management Committee



Mike Cuzzone 

USA Football Regional Manager

University of Miami (FL) Graduate

Master’s in Sport Administration 

Worked 3 years with USSSA Baseball & has been with USA Football for 6 years


Sally Johnson

Executive Director of the National Council of Youth Sports (NCYS)

Co-Founder National Center for Safety Initiatives

Board Member National Sports Concussion Coalition

 


Andy Coutts 

Director of Education, Minnesota Youth Soccer Association

U.S. Soccer National Coaching Education staff

Former college and high school soccer and tennis coach




Michael J. Stuart, M.D.

Professor of Orthopedic Surgery and Chair of the Division of the Sports Medicine at Mayo Clinic in Rochester, MN

Chief Medical and Safety Officer for USA Hockey

Ice Hockey Federation Medical Committee

Minnesota State High School Sports Medicine Advisory Committee



Edward R. Laskowski, MD

Co-director of Mayo Clinic Sports Medicine

Professor in the Department of Physical Medicine and Rehabilitation


Jaime Campbell


Player Safety/Concussion representative, USA Hockey Pacific District

Director, California Amateur Hockey Association

CAO, UC Office of the President



Steve Laing

National Director at USA Hockey, Pacific District overseeing the sport of ice hockey in Alaska, California, Hawaii, Nevada, Oregon and Washington.

Oversees the establishment and implementation of programs such as the now district-wide concussion protocol.

 


Neil Mitchell

 Managing Director of Marsh Canada
Member of Marsh Canada’s National Executive Leadership Committee
Board Member Muskoka Woods Youth Foundation
Mental Health Advocate and Speaker
Advisor & Investor in early stage insurance and technology businesses

Two time Ironman finisher

 


Josh Opiola

Risk Management Director, SportsEngine

President of St. Michael Albertville Youth Hockey Association

Board Member of District 885 Community Improvement Committee

Volunteer Baseball Coach



Amy Hamilton 

MA, ATR, ATC

TRIA Orthopaedic Center Sports Medicine Program Manager and Athletic Trainer

Former Assistant AT for the University of Minnesota


Dr. Heather Bergeson

Board certified sports medicine physician and pediatrician specializing in youth sports injuries

Adjunct Assistant Professor in the Department of Orthopaedic Surgery at the University of Minnesota

Medical Director of TRIA's Pediatric Orthopedic Program

Team Physician for University of Minnesota Gopher Women's Hockey



Kevin Merkle

16 year Associate Director for the Minnesota State High School League, where he has been the director for football, boys’ basketball, dance team, and the officials program

Former Activities Director at Northfield High School for 14 years where he was also a teacher and coach



Laura Halldorson

 First head coach of the Gopher Women's Hockey Team

Lead the Gophers to three national championships in 2000, 2004, & 2005

Currently a member of the Golden Gopher Fund



Aimee Custer

Experience working with athletes across all sports and populations.

Received specialized training in management of sports related concussion at the University of Pittsburgh Medical Center

Worked with the Pittsburgh Steelers and the Pittsburgh Penguins.

In addition to the management of traumatic brain injury, she has also trained in the areas of general neuropsychology, polytrauma, spinal cord injury, chronic illness and pain management.


Simon Almaer MA, MBA, CMPC

Simon is a Mental Skills Coach at Premier Sport Psychology and has been involved in sports as a player and coach. Simon played three years of professional cricket.. At Premier Sport Psychology, Simon works with athletes, teams, coaches and parents across a wide range of sports and competitive levels to support their performance and well-being.


Kevin Margarucci

Started as Manager of Player Safety with USA Hockey in July of 2015 working with all committees, sections and councils to implement and administer any safety related initiatives. Certified Athletic Trainer since 1995 with experience in high school, youth sports, clinical, and collegiate settings.

 

Moderators

TIM MCNIFF

Event Moderator

News Anchor KARE 11 Sunrise, MN

Minnesota sports enthusiast

Patron of the arts


FRANCIS SHEN

B.A., Ph.D, J.D.

Sports Medicine Panel Moderator

Associate Professor of Law, UMN Directs the Shen Neurolaw Lab & leads a Grand Challenges grant on youth sports concussions

Faculty Member & the Senior Fellow in Law and Neuroscience at the Harvard Center for Law, Brain, and Behavior at Massachusetts General Hospital


Troy Pearson

Director of the Timberwolves & Lynx Basketball Academy

Former D-3 basketball player

Award winning college coach and Athletics Director

Clinician

Professional Consultant


List Block #5

Clear your calendar - It's going down! Splash Blocks kicks off on April 20th, and you're invited to take part in the festivities. Splash HQ (122 W 26th St) is our meeting spot for a night of fun and excitement. Come one, come all, bring a guest, and hang loose.

Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


About Player's Health

Player’s Health is a risk management company committed to the implementation of best in class health management for amateur athletes. We provide an all-in-one health risk management platform for youth sports organizations. Our platform records, monitors, and quantifies injury management behaviors, providing the visibility into injury liability exposure that has been missing from the industry. Player’s Health mitigates risk for youth athletic programs, sports leagues, and coaches by entrusting “return-to-play” decision-making to the athlete's legal guardian. The Player’s Health platform is managing the health and wellness for more than 70 Sports organizations with more than 70,000 users.

Agenda

8:00 AM

Registration and breakfast

Fuel up for the day with warm breakfast and a fresh cup of coffee.

9:00 AM

Opening remarks

Tyrre Burks, Founder & CEO of Player's Health


9:15 AM

positive coaching alliance panel

Dr. Heather Bergeson, Kevin Merkle, Laura Halldorson and Simon Almaer

Moderated by Troy Pearson

 

Developing a holistic culture within a sports Organization.


The Competitive nature of youth sports is at an all time high today and many times, it is at the expense of the overall experience of the athlete. Are they having fun? Is the scoreboard the main focal point of their experience?
The Positive Coaching Alliance will provide tactics on how we can build a great sports experience for youth athletes, parents and coaches. Personal growth is the key to success. How does your organization build athletes up in the areas that matter?


9:55 AM

ATHLETE PANEL

Nick Greisen, Otis Grigsby, Corey Koskie and Sage Rosenfels 

Moderated by Tim McNiff

 

Former Pro Athletes take a deeper look at the impact of being a multi-sport youth athlete.


We’ll discuss today’s ongoing debate regarding youth athletes specializing in sports too early. We will hear from professional athletes who were multi-sport youth athletes growing up and whether they thought this impacted their path to the pros.






10:35 am

Break






Stretch your legs, grab a snack and refill your coffee.







10:45 AM

sports Administrator panel

Jon Butler, Andy Coutts, Mike Cuzzone, and Sally Johnson

Moderated by Tim McNiff

 

The Role of an Amateur Sports Administrator today and in the future.


Where are sports administrators spending most of their time? What keeps them up at night?  How is the role of the youth sports administrator changing with the evolution of importance of health and safety in youth sports? What role does liability play in their jobs today?


11:25 AM

Sports Medicine Panel

Dr. Michael Stuart , Dr. Edward Laskowski, Dr. Aimee Custer and Amy Hamilton

Moderator: Dr. Francis Shen 

 

The epidemic of youth sports injuries and the role of prevention programs.


Experts say that given the intensity of youth sports in today’s landscape, injuries that are more common in older athletes are showing up in younger patients at an elevated level.

Because training and competition have become more intense in recent years, young athletes are increasingly at risk for injury. Prompt diagnosis and treatment of sport-related injury is important to prevent long-term deformity and disability. 

12:05 pM

Break


 

 

 


 

Stretch your legs, grab a snack and refill your coffee.

 

 

 



 

 

12:15 PM

Risk management panel

Jaime Campbell, Steve Laing, Neil Mitchell, Kevin Margarucci and Josh Opiola

Moderator: Tim McNiff


Many sports organizations want to implement a formal risk management program, but don’t know where to start and need guidance. Most risk management programs are too long, complicated, and are not properly implemented. This panel will share best practices in risk management and the implementation of a successful program.

Risk management is large part of an administrator’s role in youth sports today. What is working and what is not? We’ll hear from the best of the best in insurance, concussion management, and risk management.

12:55 PM

Closing remarks

Our Founder and CEO will deliver closing remarks.













1:05 PM

lunch and networking

Join us for a light lunch and network with other event attendees!

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#PlayersHealthSummit

THANK YOU TO OUR ALL-STAR SPONSORs!

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About 3DAYS

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

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